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Privacy Policy

Last updated January 2013

Collection and Use of Personal Information

So Gifted Limited knows that you care how information about you is used and shared and we appreciate your trust in us to do that carefully and sensibly. This notice describes our privacy policy, the purpose of which is to set out how we use personal information that we may obtain about you. By either registering as a user on this website or by using the So Gifted website generally you agree to this use.

At So Gifted Ltd we are committed to protecting your privacy. We will only use the information that we collect about you lawfully (in accordance with the Data Protection Act 1998). We collect information about you for 2 reasons: firstly, to process your order and second, to provide you with the best possible service. The information we learn from customers helps us personalise and continually improve your shopping experience with So Gifted. We use the information to handle orders, deliver products and services, process payments, communicate with you about orders, products, services and promotional offers, update our records and generally maintain your accounts with us, display content such as wish lists and customer reviews and recommend merchandise and services that might be of interest to you. We also use this information to improve our store and platform, prevent or detect fraud or abuses of our website and enable third parties to carry out technical, logistical or other functions on our behalf.

We will not email you in the future unless you have given us your consent and will give you the chance to refuse any marketing email that may be sent to you from us in the future. The type of information we will collect about you includes name, address, telephone number, email address and products purchased but also extends to automatic information, including the Internet protocol (IP) address used to connect your computer to the Internet, login, e-mail address, password, computer and connection information such as browser type and version, your operating system and platform, purchase history, which we sometimes aggregate with similar information from other customers to create features such as Best Sellers.

We will never ask for any sensitive information about you without your explicit consent. The information we hold will be accurate and up to date. You can check the information that we hold about you by emailing us or viewing them in the Account area on the website. The information we hold will be accurate and up to date. You can check the information that we hold about you by emailing us or viewing them in the Account area on the website. If you find any details that are inaccurate you can either amend or delete them on-line or email us and we will correct/delete them promptly. The contract's contents will be stored. You may store the terms and readily look them up. For safety reasons your order's data are not available via internet. We keep these data in confidence according to our privacy policy.

Use of Cookies on the Website

A cookie is a piece of text that a website transfers to a directory on your computer's hard disk, so that the website can remember who you are. This text file is known as a ‘cookie’™. A cookie will typically contain the name of the website from which the cookie has come, the "lifetime" of the cookie, and a value, usually a randomly generated unique number.

We use cookies on our website to gather information to allow you to carry information across pages of our site and avoid having to re-enter information, to allow you to maintain a shopping basket and within registration to allow you to access stored information and to provide security within shopping baskets or transactions. Data is also collected by a web analysis tool (Google Analytics) using cookies that are (able to be) used to generate pseudonyms for user profiles.

The Help menu on the menu bar of most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie and how to disable cookies altogether. You have the ability to accept or decline cookies by modifying the settings in your browser, however, you may not be able to use all the interactive features of our site if cookies are disabled and therefore, we recommend that you leave them turned on.

Links to Other Websites

The So Gifted website may contain links that make it easier for users to visit other websites. If you use the links to leave this website and to visit one operated by a third party, we will not have any control over that website and their use of cookies. So Gifted cannot be responsible for your protection and privacy when visiting such websites. You should check the privacy policies of those websites before entering any personal information